
Ascend Jiva


Boston, MA — October 2025:
The New England Choice Awards (NECA) 2025 is set to illuminate the region with an evening dedicated to recognizing excellence, leadership, and impact within the Indian American community. Organized by INE Multimedia, the highly anticipated annual gala will be held on Saturday, November 1, 2025, at the Burlington Marriott, bringing together visionaries, entrepreneurs, professionals, and changemakers from across New England.
Tickets are available here.
Created by Dr. Manju Sheth, President & CEO of INE Multimedia, and co-founded with Upendra Mishra, NECA has grown into one of the most prestigious community events in the region — celebrating individuals whose achievements inspire, uplift, and contribute to the collective progress of society. Supported by Anu Chitrapu, Mandy Pant, and Aditi Taylor, the event’s leadership continues to curate a platform that champions success, fosters community pride, and highlights meaningful contributions across fields.
“These remarkable individuals and organizations exemplify the spirit of innovation, service, and cultural enrichment. NECA is about celebrating leadership that uplifts communities and inspires future generations,” said Dr. Sheth, emphasizing the event’s mission to honor excellence, vision, and impact across New England.
Honoring an Icon of Global Leadership
This year’s Lifetime Achievement Award will be presented to Indra Nooyi, former CEO and Chairman of PepsiCo, widely recognized as one of the world’s most influential business leaders.
Nooyi’s remarkable career is a testament to visionary leadership, strategic insight, and compassionate stewardship. Under her guidance, PepsiCo not only achieved record-breaking growth but also became a model for sustainable and inclusive business practices. Beyond her corporate success, Nooyi’s commitment to mentorship, diversity, and philanthropy has inspired countless individuals, particularly women and young professionals, to pursue leadership with integrity and purpose.
From her early years in India to leading a global Fortune 500 company, Nooyi has consistently demonstrated how innovation, resilience, and ethical leadership can create meaningful, far-reaching impact. She has championed initiatives to promote education, community development, and global sustainability, leaving an indelible mark on both the business world and society at large.
“Indra Nooyi embodies the very essence of leadership that transcends borders and inspires generations,” said Dr. Sheth. “Honoring her at NECA 2025 is a celebration of vision, courage, and the extraordinary difference one person can make in the world.”
Recognizing Excellence Across Fields
In addition to the Lifetime Achievement Award, NECA 2025 will recognize distinguished individuals whose accomplishments and service have left a lasting impact on their communities and industries:
-
Dr. Anil Chandraker – Excellence in Medicine and Community Service
A globally recognized leader in transplantation medicine, Dr. Chandraker has transformed patient care, research, and medical education. His pioneering work in kidney and pancreas transplants, combined with decades of mentorship, has improved countless lives and set new standards in healthcare leadership. -
Judge Neil Sherring – Outstanding Contributions to Law and Justice
A trailblazer in the Massachusetts legal system, Judge Sherring is celebrated for his commitment to fairness, inclusion, and equity. As the first Indian American appointed to the Massachusetts Housing Court, he has championed civil justice while inspiring the next generation of lawyers and public servants. -
Shadaj – Innovation and Impact in Arts and Culture
Founded by Rajesh Godbole, Shadaj has become a cultural beacon, preserving Indian classical music while making it accessible to new audiences. Through immersive concerts, workshops, and collaborations with leading institutions, Shadaj bridges tradition and innovation, nurturing artistic growth across generations. -
Rajesh Godbole – Leadership and Entrepreneurship
As an entrepreneur and cultural leader, Rajesh Godbole has demonstrated vision and dedication by creating platforms that foster creativity, cultural preservation, and community engagement. His work exemplifies the intersection of innovation, leadership, and societal impact. -
Dr. Gopala Dwarakanath, Chinmaya Boston – Community Leadership and Advocacy
Founder of Chinmaya Mission Boston, Dr. Dwarakanath has devoted over three decades to spiritual, cultural, and educational leadership. His work has built a thriving community hub, empowering families and youth to connect with their heritage while fostering values of service and compassion. -
Sanjay Sarma – Technological Innovation and Education
A pioneer at the intersection of technology and learning, Dr. Sarma, MIT professor and inventor, has revolutionized education globally. From RFID innovation to advancing accessible online learning, his work continues to shape the future of education and inspire innovation across industries. -
Naveen Pawar – Contributions to Business and Society
Co-founder of Mighty Squirrel, Naveen Pawar has redefined entrepreneurship by blending innovation, creativity, and community impact. From craft brewing to inclusive business practices, his leadership demonstrates how passion and vision can drive both economic and social progress.
Behind the Selection and Production
The awardees were selected through a rigorous review process led by a distinguished judging panel, including Nirmala Garimella, Subrata Das, Shikha Singhal Merchia, Anshul Mehra, Shirish Nimgaonkar, and Gaugarin Oliver. Their expertise and insight ensured a fair and thoughtful evaluation of each nominee’s impact and achievements.
The production of NECA 2025 is supported by a committed team of professionals and partners: Ramakrishna Penumarthy, Sraveo, Yogz Rana, Deepa Jacob, Jaison K Jose (CocoonMedia.us Limited), Sanjay and Vasudha Kudrimoti (Fotu Duniya - The Picture World), Aneesha Karody, Yogi, Vishal, and Harshita Singh Sood (Gourmet India), and Tashn. Special recognition is extended to Anantha Chandrakasan and Anu Chitrapu for their mentorship and guidance.
A Night of Recognition and Connection
NECA 2025 promises an evening that transcends celebration — blending elegance, inspiration, and community spirit. Attendees can expect a red-carpet reception, distinguished guests, cultural performances, and the opportunity to network with leaders across business, arts, science, and public service.
“NECA is more than an awards ceremony,” said Dr. Manju Sheth, Founder and President of INE Multimedia. “It is a tribute to individuals who not only achieve great success but use their influence to empower others and strengthen our community.”
Join the Celebration
The New England Choice Awards 2025 will shine a light on stories of courage, innovation, and impact — honoring those who are shaping the future of the Indian American community in New England and beyond.
For media inquiries, sponsorship opportunities, or attendance details, please contact INE Multimedia or follow official NECA announcements for updates.
Event: New England Choice Awards 2025
Date: Saturday, November 1, 2025
Venue: Burlington Marriott, Burlington, MA
Presented by: INE Multimedia
Website: www.INEMultimedia.org
Email: info@inemultimedia.org
Tickets and Attendance
Secure your spot for this inspiring gala and witness leadership, innovation, and community spirit in action: NECA 2025 Tickets.
Ascend Jiva Media congratulates all NECA 2025 honorees for their extraordinary achievements and recommends that everyone in the region attend this inspiring gala to witness leadership, innovation, and community spirit in action.
Ascend Jiva Media, founded by the visionary Aashita Shekhar, is a soul-led platform where consciousness meets creativity. With a mission to inspire, uplift, and awaken, Ascend Jiva curates transformative content that enlightens, empowers, and elevates consciousness — through films, press features, reels, promotional videos, documentaries, and podcasts.
From soul-stirring event features to deeply reflective reviews of films, documentaries, and performances, Ascend Jiva Media reveals the hidden threads of wisdom woven into every story. Each piece of content is crafted not just to entertain, but to elevate awareness, ignite your inner light, and guide you on a journey of self-discovery, healing, and expansion.
With a focus on spiritual depth and cultural richness, Ascend Jiva Media offers unique perspectives that reveal the light within every story — whether it’s a dance drama, a mindful interview, or a cinematic review. Each creation serves as a portal for inner growth, connection, and awakened living.
If you crave media that doesn’t just entertain, but evolves you, Ascend Jiva Media is your sanctuary for soulful transformation.





